Most manufacturers don't understand how little knowledge homeowners have of roofing. The layman's terms most manufacturers use can be very confusing because they aren't "layman enough." Roofhelp.com knows this because we have THOUSANDS of documented questions from homeowners with roof problems or issues. If you use the term "composition shingle" or "flashing", many homeowners immediately go blank because they don't know what the terms mean. Even something as simple as "edge metal" needs to be converted to "the metal piece that goes around the edge of your roof, on the sides and down at the bottom."
That's why Roofhelp is so valuable. We will point a homeowner to the exact address they need to go to on your site, that way they avoid looking at built-up products when they're really interested in comp shingles.
NO ONE in the roofing industry knows the Homeowner better than RoofHelp.
No one.